Keefyb, when you say either side do you mean for traffic going in the same direction or on opposite sides of the road?
Monty.I dont make the rules...........(or really enforce them in this style

)
You know where i come from with this!
However, theres two arguements here, 1 about placement, and 2 about enforcement.
Camera placement has to be within guidlines, one of them being that they have to be positioned a certain distance inside the signposted limit.
(some may say your given extra distance to adjust your speed to the limit because of the average persons lack of planning. Advanced driving makes you drive post to post on the limit or less, as it is of course a maximum limit and not compulsory)
This also applies to vans and policepersons.
So in Jules example, the camera is where the potential danger is, and the sign is posted outside from that.