Quote:
Originally posted by JPM
I think Ducati have to take some of the blame to a degree and their marketing though, look back to last year and at Laguna WSB they launched the 05 bikes, and suddenly no one wanted an 04 999/749 and dealers had to discount bikes heavily to shift what was effectively old stock then. |
its one of the problems of the way information gets out to public.
4 years ago we could do a trade show at eurobike ( the mtb big trade show), the jounos come over, check it out, take photos go back home, develop photos, write copy, goes to mag, gets printed and hey 2 months later the end user reads about it. Now I get press on the booth who ask if we have wireless connection so they can upload the images to a website then and there, 5 minutes later the whole world can see our new stuff and any dealer with stock is screwed, it must be the same for the motorbike companies.