The whole fiesty racing thing to me is a REAL play on the girly front, and a big PR exercise on Suzie's part, all you have to do is look at her, pink hair, stands out like a sore thumb, has attention seeking plastered all over the place!
I can see that what she/they are trying to achieve is a damn good idea, but what probably isn't being advertised is the amount of MALE input also, husbands/partners, sponsors, I don't know enough about the whole thing, but are there any solely women based sponsors involved? making a truly female experience?
I've read the handouts and giudes to racing that have been produced, and it's all very girly to be honest, what size generator you need for tyre warmers, and a microwave

doesn't seem too serious in all honesty.
When you look back through the anals of motorsport history there aren't many women who have made it at a high level in this area. I don't recall any female F1 drivers, WSB, MotoGP riders (The big class, not 250's/125's), OK we've had a few WRC drivers, our own Louise Aitken-Walker who was very successful in her day.
So what is the fiesty racing plan? to raise the male awareness of potential female racers? Will these women compete in their own race series.... which I personally think would fail, and would widen the gap further, or basically catapult the odd person to stardom, either racing, or TV/Media personalilty, which I can see as a real reason.
I love to see women, and especially Lily on trackdays, when she goes round and can see her kicking some R1 riding straight line sid testosteroned (sp?) geezer who thinks he's the next Rossi (in a straight line at least), so mixed racing would be great, as long as it's on equal playing field on both parts, at whatever level.